Role of ICT in Million People March

The so-called Million People Power was the first of an ongoing series of protests in the Philippines calling for the total abolition of the Pork Barrel fund, triggered by public anger over the priority Development Assistance Fund scam. Initials calls circulated through social media 9mainly on facebook and twitter0 to convence a protest on August 26, 2013 at Luneta Park in Manila as well as other cities nationwide and overseas. Some media commentors consider this as the first ever massive rally in the Philippines called and organized mostly through social media channels.

A facebook entitled "MILLION PEOPLE MARCH TO LUNETA AUGUST 26: SA ARAW NG MGA BAYANI PROTESTA ng BAYAN!!!" was created by Arnold Pedrigal and Bernardo Bernardo using the Power ng Pinoy facebook Page to invite participants the pork barrel fund mess with a Million People March. The facebook status says "what we need is a MILLION PEOPLE MARCH struggling Filipino taxpayers- a day of protest by the silent majority that would demand all politicians and govt. officials (whatever the political stripes, color they may carry) to stop pocketing our taxes borne out from our hard work by means of these pork barrel scams and other creative animal acts".

On the day of the protest itself, the hashtags used by the coordinating group #MillionPeopleMarch and #ScrapPork reportedly trended first in the Philippines to show widespread support for the cause and that a large number of people monitoring the event.

The filipino haktivist group PrivateX defaced at least thirty government websites early on August 26, hours before the main protests. These include the websites of the Philippine National Police and the Philippine Embasy in Rome.

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